The wait was finally over last weekend when the World Wide Corals, Inc. ‘s new super store finally opened its doors to the public. I covered this highly anticipated new store a few months ago, and I have to say that after seeing it in its full glory, it has certainly has raised the bar/standards of local fish stores for me going forward.
How so?
The dry goods/shelf displays, open floor designs, merchandising, livestock displays/farming/propagation stations, and overall look and feel of the store was outstanding. (Have you seen the wrapped water containers? Those small and subtle things; they make a difference to the eyes of the consumer and its something that guys at WWC are extremely good at.)
What I was most impressed with was the people that work there. These folks are not your high school kids or minimum wage workers. They are all carefully selected individuals who have been in the hobby for a long time and have a good amount of knowledge and passion for the hobby.
Enough of me babbling. Here is Part 1 of 2 video from last weekend.
Recap of World Wide Corals’ grand opening!
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